System of change management strategies for the enterprise producing disposable tableware
https://doi.org/10.24182/2073-9885-2021-14-3-106-116
Abstract
The article deals with the global problem of plastic pollution of the environment. As a way to solve this problem, it is proposed to reduce the production of disposable plastic tableware with a subsequent transition to the use of products that will be safe for the environment and human health. This transition involves the development of innovative projects to create biodegradable tableware, and materials, equipment and technologies for its manufacture. The implementation of such projects involves not only the creation of product and technological innovations, but also the implementation of changes in the business processes of enterprises. For the effective implementation of these processes, it is proposed to use the developed system of change management strategies, which is distinguished by a detailed elaboration of a set of organizational measures, including measures to motivate personnel in order to reduce resistance to the changes. The choice of a specific change management strategy is determined by such criteria as the degree of their radicality, the period of execution and the allocated resources.
About the Authors
M. V. Dulyasova
Pushchino State Natural Science Institute»
Russian Federation
Russian Federation
Dr. Sci. (Econ.), Prof., Acting rector
Moscow
O. A. Ivanova
Pushchino State Institute of Natural Sciences
Russian Federation
Russian Federation
Senior Lecturer
Moscow
D. V. Morozov
CJSC «BIOCAD»
Russian Federation
Russian Federation
General Director
Saint Petersburg
References
1. Kakie strany otkazalis’ ot plastika v 2019 godu [Elektronnyi resurs] // Rambler. Rezhim dostupa: https://news.rambler.ru/other/43407702/?utm_content-news_media&utm_medium-read_more&utm_source-copylink.
2. REO prokommentiroval perechen’ nepererabatyvaemykh izdelii iz plastmass [Elektronnyi resurs] // Plastinfo.ru. Rezhim dostupa: https://plastinfo.ru/information/news/47656_21.06.2021/.
3. Vartaev R.S., Bystrov A.V. Ekologicheskii podkhod k strategicheskoi konkurentsii. Sovremennaya konkurentsiya. 2019. T.13. № 4(76). S. 17–45.
4. Ershova T. V., Gafforova E. B., Khamdamov Zh.Kh. Teoreticheskie predposylki vozniknoveniya i razvitiya kontseptsii ekologicheskogo predprinimatel’stva. Sovremennaya konkurentsiya. 2016. T.10. № 4(58). S. 13–25.
5. Dli M.I., Kakatunova T.V., Skuratova N.A. Metod povysheniya effektivnosti promyshlennykh predpriyatii-uchastnikov obrazovatel’no-proizvodstvennykh klasterov. Uchenye zapiski Rossiiskoi Akademii predprinimatel’stva. 2018. T. 17. № 4. S. 64–72.
6. Simonova E. V. Stimulirovanie razvitiya konkurentnykh preimushchestv innovatsionnogo biznesa posredstvom benchmarkinga. Sovremennaya konkurentsiya. 2020. T.14. № 4(80). S. 54–67.
7. Innovatsii [Elektronnyi resurs] // Huhtamaki. Rezhim dostupa: https://www.huhtamaki.com/ru/foodservice-russia/about-us/innovations/futuresmart/.
8. Dli M.I., Kakatunova T.V. Trekhurovnevaya nechetkaya kognitivnaya model’ dlya analiza protsessov innovatsionnogo razvitiya regiona. Prikladnaya informatika. 2012. S. 30.
9. Meshalkin V.P., Dli M.I., Kakatunova T.V. Sovremennye tekhnologii rasprostraneniya innovatsii v promyshlennosti severnykh regionov Rossii. Sever i rynok: formirovanie ekonomicheskogo poryadka. 2017. № 3 (54). S. 179–191.
10. Dli M.I., Gavrilenko N.I., Kakatunova T.V. Otkrytye innovatsii kak osnova uskoreniya regional’nogo innovatsionnogo protsessa. Vestnik Mezhdunarodnogo instituta ekonomiki i prava. 2011. № 1 (2). S. 50–52.
11. Nikiforova Yu. M. Dinamicheskie sposobnosti kak neobkhodimyi instrument dlya novogo razvitiya i upravleniya kompanii. Sovremennaya konkurentsiya. 2019. T.13. № 1(73). S. 73–89.
12. Kleiner G. B. Sistemnyi menedzhment i sistemnaya optimizatsiya predpriyatiya. Sovremennaya konkurentsiya. 2018. T. 12. № 1(67). S. 104–113.
13. Dli M.I., Salov N.A. Upravlenie zhiznennym tsiklom ekonomicheskoi informatsionnoi sistemy s primeneniem teorii detsentralizovannykh prilozhenii. Prikladnaya informatika. 2018. T. 13. № 1 (73). S. 5–12.
Review
For citations:
Dulyasova M.V., Ivanova O.A., Morozov D.V. System of change management strategies for the enterprise producing disposable tableware. Entrepreneur’s Guide. 2021;14(3):106-116. (In Russ.) https://doi.org/10.24182/2073-9885-2021-14-3-106-116
Views:
442
Email this article 