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Analysis of competing media, as an essential element of management school sports

Abstract

Article updated problem of competition in the market of sports and entertainment and sports and sports services. As a result of research and systematically presents the methods of marketing research tools for the analysis of competing environmentfor the effective conduct of sports competitions, and attracting and retaining children in school sports sections.

About the Author

N. V. Kandaurova
FGBOU VPO of Moscow «The Moscow city pedagogical university»
Russian Federation


References

1. Галкин В.В. Экономика и управление физической культурой и спортом: Учебное пособие для вузов. - Ростов н/Д: Феникс, 2006. - С. 37-38.

2. Кандаурова Н.В. Маркетинг физкультурно-спортивных организаций: Учебно-методическое пособие для студентов высших и средних образовательных учреждений физической культуры и спорта.- М.: МГПУ, 2011. - С. 12-13.

3. Никитушкин В.Г. Современная подготовка юных спортсменов: Методическое пособие. - М. 2009. - С. 9.


Review

For citations:


Kandaurova N.V. Analysis of competing media, as an essential element of management school sports. Entrepreneur’s Guide. 2013;(21):154-157. (In Russ.)

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ISSN 2073-9885 (Print)
ISSN 2687-136X (Online)