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Managing the competitiveness of a retail organization

Abstract

Competitiveness is the most important factor in the success of any organization. In this article the concept of competitiveness of the retail organization is considered, factors of competitiveness of the trading company and the direction of management of its competitiveness are allocated.

About the Authors

I. G. Chernyshova
Bryansk State Academician I.G. Petrovski University
Russian Federation


V. E. Shvedova
Bryansk State Academician I.G. Petrovski University
Russian Federation


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For citations:


Chernyshova I.G., Shvedova V.E. Managing the competitiveness of a retail organization. Entrepreneur’s Guide. 2019;(43):168-176. (In Russ.)

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This work is licensed under a Creative Commons Attribution 4.0 License.


ISSN 2073-9885 (Print)
ISSN 2687-136X (Online)