Managing the social capital of the organization: problems of the practical application of the new paradigm of management and the ways of their solution
https://doi.org/10.24182/2073-9885-2022-15-1-107-113
Abstract
The publication examines the theoretical aspects and practical problems of social capital management at the corporate level. The concept of social capital, its differences from other aspects of the management of intangible capital of modern organizations is presented. The reasons for insufficient attention to social capital management in the practice of corporate management have been clarified. Based on the results of the analysis of social reporting of 18 largest companies–leaders in key sectors of the economy, it is shown that key corporate entities acting as drivers of the socio–economic development of the Russian Federation are not involved in the practice of social capital management. The directions of social capital management are substantiated, the place in the ESG system is determined, and the directions for assessing social capital are proposed. It is concluded that, despite insufficient practical development, social capital management is intended to become a promising and significant area of corporate management in the ESG direction.
About the Authors
B. A. B. Balchat
Рeoples’ Friendship University of Russia (RUDN University)
Russian Federation
Russian Federation
Postgraduate student
Moscow
A. Z. Gusov
Рeoples’ Friendship University of Russia (RUDN University)
Russian Federation
Russian Federation
Dr. Sci. (Econ.), Prof. Department of Management
Moscow
References
1. Girsh L.V., Budrin A.G. Talent management as a direction of development of the organization’s human capital to create innovations. Scientific journal NRU ITMO. Series «Economics and Environmental Management». 2021. No. 1. S. 76–84.
2. Latov Yu.V., Tikhonova N. E. New society – new resource – new class? (To the 60th anniversary of the theory of human capital). Terra Economicus. 2021. T. 19. No. 2. P. 6–27.
3. Arnaut M.N. Definition of the concepts of «human capital», «human potential» and «human resource». STAGE: economic theory, analysis, practice. 2021. No. 2. P. 79–85.
4. Shadchenko N.Yu. Evolution of scientific views on the concept of «human capital» and its modern specifics. Basis. 2021. – no. nineteen). P. 5–8.
5. Chernopyatenko A. V., Popov S. V. Social capital. Modern Science. 2021. No. 3–2. S. 132–137.
6. Fayzullin F.S. Social capital and the development of technology for its implementation. Problems of Oriental Studies. 2021. T. 91. No. 1. S. 23–29.
7. Zhokhova V.V. Configuration of human capital in the development of social entrepreneurship. Territory of new opportunities. Bulletin of the Vladivostok State University of Economics and Service. 2021. T. 13. No. 2. S. 23–33.
8. Torgunakov E.A., Sorvina T.A. Influence of the social factor on the effectiveness of corporate governance of entrepreneurial structures. Economics and Management. 2013. No. 11(97). P. 67–70.
9. Schwartz M. S., Saiia D. Should Firms Go «Beyond Profits»? Milton Friedman versus Broad CSR. Business and Society Review. 2012. Vol. 117. N. 1. P. 1–31.
10. Lev B., Petrovits C., Radhakrishnan S. Is doing good good for you? How corporate charitable contributions enhance revenue growth. Strategic management journal. 2010. Vol. 31. N. 2. P. 182–200.
11. Demchuk D. B. Measurement of cognitive social capital in an organization: approaches and methods. Institute of Psychology of the Russian Academy of Sciences. Social and economic psychology. 2017. Vol. 2. No. 2. S. 165–184.
12. Kim I. et al. Institutional investors and corporate environmental, social, and governance policies: Evidence from toxics release data Management Science. 2019. Vol. 65. N. 10. P. 4901–4926.
13. Seele P., Chesney M. Toxic sustainable companies: a critique on the shortcomings of current corporate sustainability ratings and a definition of ‘financial toxicity’. Journal of Sustainable Finance & Investment. 2017. Vol. 7. N. 2. P. 139–146.
Review
For citations:
Balchat B.B., Gusov A.Z. Managing the social capital of the organization: problems of the practical application of the new paradigm of management and the ways of their solution. Entrepreneur’s Guide. 2022;15(1):107-113. (In Russ.) https://doi.org/10.24182/2073-9885-2022-15-1-107-113
Views:
367
Email this article 