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Social orientation of banking products and services

Abstract

The social orientation of banks activities determines the priorities for their development. The author reviews key characteristics of banking products and services, which determine their social orientation, and also offers a system of comprehensive assessment of the quality of banking products and services for society.

About the Author

Y. A. Vasilyeva
Plekhanov Russian University of Economics
Russian Federation


References

1. Корпоративная социальная ответственность в банках https://www.banki.ru/wikibank/korporativnaya_sotsialnaya_otvetstvennost_v_bankah.

2. Повышение доступности финансовых услуг для людей с инвалидностью: итоги 2018 года http://www.cbr.ru/press/event/?id=2310.

3. https://www.sberbank.ru/ru/person/specialbank.


Review

For citations:


Vasilyeva Y.A. Social orientation of banking products and services. Entrepreneur’s Guide. 2019;(42):61-66. (In Russ.)

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ISSN 2073-9885 (Print)
ISSN 2687-136X (Online)