The effectiveness of the adoption of modern financial technologies in the practice of a commercial bank
https://doi.org/10.24182/2073-9885-2021-14-2-11-19
Abstract
In this article, the author analyzes the effectiveness of the adoption of digital technologies in the traditional banking ecosystem on the example of one of the leading national banks. It also offers directions for minimizing the negative effect and developing competitive advantages in the field of financial technologies.
About the Author
V. G. Serookiy
Financial University under the Government of the Russian Federation,
Russian Federation
Russian Federation
Student, Faculty of economics and business
Moscow
References
1. Russian Financial. Who Innovates Wins: Lifting the Lid on Fintech in Russia. URL: https://drive.google.com/file/d/0B56Aiqs_KNYyWDhjRUQ5MkpNVGs/view (accessed: 12.20).
2. Annual Report of Sberbank PJSC for 2019. URL: https://www.sberbank.com/common/img/uploaded/files/pdf/yrep/sberbank?ar19?rus.pdf (accessed: 12.20).
3. Rosstat website URL: https://rosstat.gov.ru (accessed: 12.20).
4. Sberbank is recognized as the best bank in Central and Eastern Europe for innovations in digital banking. URL: https://www.sberbank.com/ru/news?and?media/press?releases/article?NewSID=7fc9ff6e?afbc?4ab6?967c?1e002d86039b&blockID=7&RegionID=77&lang=ru&type=NEWS (accessed: 12.12.2020).
5. Sberbank is in the top 3 largest acquirers in the world. URL: https://www.sberbank.com/ru/news?and?media/press?releases/article? newsID= ae54c022?b30b?4948?9ae9?e5090eb8bdbc&blockID=7®ionID=77&lang=ru&type=NEWS (accessed: 12.12.2020).
Review
For citations:
Serookiy V.G. The effectiveness of the adoption of modern financial technologies in the practice of a commercial bank. Entrepreneur’s Guide. 2021;14(2):11-19. (In Russ.) https://doi.org/10.24182/2073-9885-2021-14-2-11-19
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