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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">business</journal-id><journal-title-group><journal-title xml:lang="ru">Путеводитель предпринимателя</journal-title><trans-title-group xml:lang="en"><trans-title>Entrepreneur’s Guide</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2073-9885</issn><issn pub-type="epub">2687-136X</issn><publisher><publisher-name>JSC “Publishing Agency “Science and Education”</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.24182/2073-9885-2020-13-4-11-21</article-id><article-id custom-type="elpub" pub-id-type="custom">business-1464</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЦИФРОВИЗАЦИЯ ЭКОНОМИКИ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>DIGITALIZATION OF THE ECONOMY</subject></subj-group></article-categories><title-group><article-title>Модель цифровой трансформации современного предприятия</article-title><trans-title-group xml:lang="en"><trans-title>Model of digital transformation of a modern enterprise</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Бабич</surname><given-names>О. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Babich</surname><given-names>O. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Доктор экономических наук, доцент</p><p>Брянск</p></bio><bio xml:lang="en"><p>Dr. Sci. (Econ.), Assoc. Prof.</p><p>Bryansk</p></bio><email xlink:type="simple">babichoksana2210@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Сидорова</surname><given-names>А. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Sidorova</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Магистрант</p><p>Брянск</p></bio><bio xml:lang="en"><p>Мaster student</p><p>Bryansk</p></bio><email xlink:type="simple">111anastasi@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Брянский государственный университет имени академика И.Г. Петровского</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Bryansk State Academician I.G. Petrovski University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>21</day><month>11</month><year>2020</year></pub-date><volume>13</volume><issue>4</issue><fpage>11</fpage><lpage>21</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Бабич О.В., Сидорова А.А., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Бабич О.В., Сидорова А.А.</copyright-holder><copyright-holder xml:lang="en">Babich O.V., Sidorova A.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.pp-mag.ru/jour/article/view/1464">https://www.pp-mag.ru/jour/article/view/1464</self-uri><abstract><p>Предметом исследования выступают проблемы цифровой трансформации деятельности современных предприятий. В статье представлена общая модель поэтапной реализации цифровизации современного предприятия, сделан вывод о необходимости адаптации представленной модели условиям функционирования различных компаний.</p></abstract><trans-abstract xml:lang="en"><p>The subject of the research is the problems of digital transformation of the activities of modern enterprises. The article presents a general model of the phased implementation of digitalization of a modern enterprise, it is concluded that it is necessary to adapt the presented model to the conditions of functioning of various companies.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>цифровизация</kwd><kwd>цифровая трансформация</kwd><kwd>предприятие</kwd><kwd>управление</kwd></kwd-group><kwd-group xml:lang="en"><kwd>digitalization</kwd><kwd>digital transformation</kwd><kwd>enterprise</kwd><kwd>management</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Бабич, О.В. Трансформация процесса управления предприятием в рамках становления цифровой экономики: монография / О.В. Ба/ бич, И.В. Игольникова, Л.С. Митюченко, И.Г. Чернышова — Курск: ЗАО «Университетская книга», 2019. 207 с.</mixed-citation><mixed-citation xml:lang="en">Babich, O.V. 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